Corporate Speakers - Seth Godin - Ultimate Entrepreneur for the Information Age

Business Week’s "Ultimate Entrepreneur for the Information Age," Seth Godin is a best-selling author, entrepreneur and agent of change. He is the author of Permission Marketing, a New York Times best-seller that revolutionizes the way corporations approach consumers. Promo magazine called Godin "The Prime Minister of Permission Marketing," and Fortune Magazine named it one of their Best Business Books. Godin followed Permission Marketing with Unleashing the Ideavirus, the most popular e-book ever published, and The Big Red Fez, a guide to improving websites to turn prospects into consumers.

"Take Leo Burnett, David Ogilvy, Bill Bernbach and Mark Twain. Combine their brains and shave their heads. What's left? Seth Godin."

Jay Levinson, author of Guerrilla Marketing

Godin’s newest book, Survival Is Not Enough, was published in early 2002 by the Free Press. This breakthrough book is about how companies and the people who work there can deal with–and thrive on–the chaos of the business world. With a foreword by Charles Darwin, Survival focuses on how organizations can learn from nature, using the valuable lessons gained by watching species evolve.

In his enlightening lecture program, Godin focuses on three simple things companies can do to start taking advantage of chaos and zoom from one opportunity to the next. This approach doesn’t demand that employees just buck up and tolerate the change we all face at work. "Things change" is not a strategy. Instead he explains how companies and individuals can take hold of the rapid change in our society and use it to their advantage.

Godin is endlessly curious, opinionated and knowledgeable on a wide variety of subjects. He is a relentless marketer ...and also a clear-eyed visionary with strong and sensible ideas on how the new economy can, should and will function."

Miami Herald

Last year, Successful Meetings magazine named Godin one of the top 21 speakers for the 21st century. It seems as though he has been on a path combining business and technology his entire life. He designed his first game for a mainframe computer while still in high school. While attending Tufts University, he cofounded one of the largest student-run businesses in the country. After receiving his MBA from Stanford University, Godin was named Brand Manager at Spinnaker Software, where he led a team that developed first generation multimedia products. Managing 40 engineers, he introduced more than 60 software and videotape products. In 1991 he created the trivia game GUTS, which became the most popular product in Prodigy’s history.

The day we spent at your seminar was priceless, being able to riff you with one-on-one was worth ten times the price of admission alone!

Chad Meisinger, President - Innuity Media Services, Inc.

Godin founded the breakthrough Internet company Yoyodyne in 1995; by 1998 it was the #1 creator of direct mail and promotions on the Web. Companies as diverse at AT&T and Sketchers Shoes retained Yoyodyne to create campaigns that went far beyond websites. Godin and his company were featured in Fast Company, The Wall Street Journal, Forbes.com, Wired, and Advertising Age. In 1998, Yoyodyne was sold to Yahoo!, with Godin taking over as Vice President of Direct Marketing for the Internet giant. Godin left Yahoo! in January 2000 to pursue his work as a change agent full time.

Seth Godin is a bestselling author, entrepreneur and agent of change. Seth Godin can be available to inspire your next seminar or corporate conference! Contact us today to get started.