Jeff Thull

For the past 22 years, Jeff Thull, CEO/President of Prime Resource Group, author and leading-edge strategist, has gained the reputation for being the expert in the arena of sales and marketing strategies for companies involved in complex sales. His wealth of real world expertise has made him a leading authority and valued advisor for executive teams of major companies worldwide.

His programs have been tested and proven across a broad range of industries. He counts among his clients household names like 3M, Microsoft, IBM, Citicorp, Georgia-Pacific, as well as many fast track, start-up companies.

As founder of Prime Resource Group, Jeff knows what it takes to succeed in business and in selling. He welcomes the opportunity to help you build strong sales, marketing and executive teams that drive dramatic revenue results.

The main focus of Prime Resource Group is to work with companies to develop and implement a customized, highly optimal sales process to successfully execute go-to-market strategies. From strategy development to tactical sales training workshops, our ultimate purpose in each engagement is to create and implement systems, skills and disciplines in our client’s organization that will improve commitment, performance and productivity. Success is measured in our client’s ability to acquire, expand and retain profitable customer relationships.

Understanding what really drives your customer’s business enables your organization to consistently create, meet and exceed expectations. A common diagnostic approach across multiple disciplines creates a singular focus on the customer with powerful competitive and strategic advantages.

The Diagnostic Selling methodology provides your sales and marketing team with a system that consistently creates and translates value to your customer and captures that value for your bottom line.

Our clients have repeatedly experienced how the diagnostic approach not only makes the sale, but more importantly, lays the foundation for long-standing relationships built on credibility, trust and respect.

Sales and marketing strategist Jeff Thull is available for lectures, seminars and personal appearances for your special event - contact us today to arrange an appearance.

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